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Cat Food in Sweden Size, Share, Value, and Competitive Landscape 2021-2026

In 2019, wet cat food continued to record solid current value growth as part of the wider premiumisation trend, as well as adverse press reports about the suitability of dry food for cats. Premium wet cat food was once again the best performing category as consumers traded up to higher quality and higher priced offerings. Wet cat food typically comes in single-serve portions and cat owners appreciate the convenience these offer as well as the fact that they allow for little to no wastage. Wet ca..


Euromonitor International’s Cat Food in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



Cat Food in Sweden
Euromonitor International
June 2019


Wet Cat Food Better Suited To the Unique Nutritional Needs of Cats
Treats Help Owners Strengthen the Bond With Their Cats
Cats’ Reliance on Prepared Food and Owners’ Willingness To Cater To Their Dietary Needs Supports Sales
Competitive Landscape
Smart Marketing Coupled With Quality Ingredients Ensures Brit’s Popularity
Brand Loyalty Is Strong, But Leaders Cannot Get Complacent
Low Value Economy Segment Holds Little Appeal for the Multinationals
Category Indicators
Table 1 Cat Owning Households: % Analysis 2014-2019
Table 2 Cat Population 2014-2019
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2014-2019
Category Data
Summary 1 Cat Food by Price Band
Table 4 Sales of Cat Food by Category: Volume 2014-2019
Table 5 Sales of Cat Food by Category: Value 2014-2019
Table 6 Sales of Cat Food by Category: % Volume Growth 2014-2019
Table 7 Sales of Cat Food by Category: % Value Growth 2014-2019
Table 8 Sales of Dry Cat Food by Life-Cycle: % Value 2014-2018
Table 9 Sales of Wet Cat Food by Life-Cycle: % Value 2014-2018
Table 10 NBO Company Shares of Cat Food: % Value 2014-2018
Table 11 LBN Brand Shares of Cat Food: % Value 2015-2018
Table 12 LBN Brand Shares of Cat Treats: % Value 2015-2018
Table 13 Distribution of Cat Food by Format: % Value 2014-2019
Table 14 Forecast Sales of Cat Food by Category: Volume 2019-2024
Table 15 Forecast Sales of Cat Food by Category: Value 2019-2024
Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2019-2024
Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2019-2024
Executive Summary
Cats in Focus As Consumers Indulge Their Feline Companions
Pet Owners Pursue A More Natural Diet for Their Animals
Multinationals Retain Their Lead But Smaller Players Gain A Foothold
Internet Retailing Continues To Gain Share in Pet Care As Subscription Services Take Off
Stronger Growth Predicted for Pet Care Over the Forecast Period
Market Indicators




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